Gen Z drinking less because they’re broke, Dutch study says

(NewsNation) — Experts studying why Gen Z is drinking significantly less than previous generations have offered up several potential factors, including health concerns and the influence of social media.A Dutch banking company offers a much simpler reason: Gen Z is broke.Rabobank last month published an analysis that explored whether Gen Z’s lower consumption of alcohol is due to a life stage or a generational shift. Gen Z is described by Time magazine as anyone born between 1997 and 2012.Time reported in January that alcohol consumption in the U.S. has risen overall, but not among younger adults. A 2023 Gallup poll determined that the ..