901 Day: Celebrating Memphis - From Tequila Brand to City Pride
901 Day, the annual celebration of all things Memphis, has an interesting origin story that involves Justin Timberlake. In 2012, Jen Clarke and Kerry Crawford, who were friends and colleagues in Memphis's social media scene, were inspired by Timberlake's 901 tequila brand, named after the Memphis area code. The duo, who also ran blogs about Memphis, noticed the promotion of 901 Tequila on September 1st and felt that the focus should be on celebrating Memphis itself rather than just the tequila brand.
Clarke and Crawford's realization led to the creation of 901 Day, a day dedicated to celebrating the city of Memphis and all it has to offer. The idea was to shift the focus from a tequila brand to the rich culture, history, and community of Memphis. Since its inception, 901 Day has become a beloved tradition in the city, with various events, promotions, and activities taking place to honor Memphis and its residents.
On September 1st each year, Memphians come together to celebrate their city, showcasing local businesses, artists, musicians, and more. The spirit of community and pride in Memphis is palpable on 901 Day, as residents and visitors alike join in the festivities. Whether it's enjoying live music, exploring local landmarks, or simply sharing stories about what makes Memphis special, 901 Day is a time to come together and celebrate all that makes the city unique.
901 Day has grown from a simple idea sparked by a tequila brand to a beloved tradition that brings Memphians together to celebrate their city. It serves as a reminder of the vibrant culture and community that make Memphis a special place to call home. So mark your calendars for September 1st and join in the celebration of 901 Day, a day dedicated to honoring the heart and soul of Memphis.