The View Season 29 Premiere Breaks Records: A Look at the Show's Surging Viewership
The latest season of "The View" has seen a surge in viewership, with the Season 29 premiere on Sept. 8 attracting 2.602 million viewers, making it the most-watched season premiere in five years. The premiere also outperformed last year's launch by 7%, with an average of 2.324 million viewers for the premiere week and a 1.51 rating in households, surpassing other daytime network talk shows like NBC's "Today Third Hour" and "Today With Hoda & Jenna."
In terms of demographics, "The View" garnered an average of 195,000 viewers with women aged 25-54 and 151,000 viewers with women aged 18-49 during the premiere week. Compared to the previous year, the show saw a 2% increase in total viewers, a 12% increase in women aged 25-54, and a 12% increase in women aged 18-49.
During the Week of Sept. 15, 2025, "The View" continued to lead in viewership, with an average of 2.311 million viewers, surpassing its competitors once again. The show also maintained its appeal with women aged 25-54 and women aged 18-49, with 196,000 and 137,000 viewers, respectively.
Overall, ABC reports that "The View" has seen a 2% increase in viewership with women aged 25-54 in the first two weeks of the new season. Additionally, the show has expanded its reach through the "Behind the Table" daily podcast series and "The Weekend View" on ABC News Live, garnering over a billion video views across social media platforms in the past year.