2026 Rose Parade and Rose Bowl Game: How to Watch Live and Stream Online
The 137th Rose Parade, also known as the Tournament of Roses Parade, is set to return on New Year's Day with the theme "The Magic in Teamwork." This year's Grand Marshal will be Earvin "Magic" Johnson. Following the parade, the 112th Rose Bowl Game will feature the No. 1 Indiana Hoosiers from the Big Ten facing off against the No. 9 Alabama Crimson Tide from the SEC.
The annual parade will be broadcast on Jan. 1 at 8 a.m. PT/11 a.m. ET on ABC, NBC, CNN (for the first time ever), and FOX. Cord-cutters can stream the parade live on various live TV streaming services that carry these networks, such as DirecTV, Fubo, Sling, and Hulu + Live TV. The parade will also be available for streaming on Peacock. The Rose Bowl game will air at 1 p.m. PT/4 p.m. ET on ESPN, and cord-cutters can stream it on TV streamers that offer the network, including DirecTV, Fubo, Sling, and Hulu + Live TV. The game will also be available for streaming on ESPN+.
To watch the 2026 Rose Parade, tune in to ABC, NBC, CNN, FOX, KTLA, Telemundo, or Univision on Jan. 1 at 8 a.m. PT/11 a.m. ET. You can also livestream the parade on DirecTV, Fubo, Sling, or Hulu + Live TV, as well as on Peacock. For the 2026 Rose Bowl game, watch it on ESPN at 1 p.m. PT/4 p.m. ET or stream it on DirecTV, Fubo, Sling, or Hulu + Live TV, as well as on ESPN+.
Take advantage of free trials and limited-time discounts offered by select streamers to watch both the New Year's Day parade and the football bowl game at no cost. Explore different plan options and build your own channel lineup starting at just $29.99 per month on directv.com. After the trial period, plans start at $45.99 for the first month and $55.99 monthly thereafter.