DJo Surpasses Taylor Swift on Spotify's Global Chart with 'End of Beginning
Joe Keery, known as DJo, has surpassed Taylor Swift on Spotify's Global chart with his song "End of Beginning." The track gained immense popularity, reaching No. 1 on the chart and accumulating 6.52 million daily streams. Joe, who goes by the moniker DJo, achieved his highest streaming day with 8.81 million streams on Wednesday. The song has maintained its top position for eight consecutive days, overtaking Taylor Swift's "The Fate of Ophelia." The success of "End of Beginning" coincides with the release of the final episode of Stranger Things 5, titled "The Rightside Up," marking the end of the popular series after a nine-year run.
Aside from his acting career, Joe Keery is a well-known musician who performs under the name DJo. He was previously a member of the Chicago-based band Post Animal as a drummer, guitarist, and vocalist from 2015 to 2018. Following his departure from the band to focus on acting, Joe embarked on a solo music career and released the hit song "End of Beginning" in 2024. Originally part of his second studio album, "Decide," the track gained traction on social media platforms like TikTok, leading to its release as a single on March 1, 2024. "End of Beginning" marked Joe's first entry on the Billboard Hot 100 chart.
During a visit to Electric Lady Studios, Joe Keery mentioned Taylor Swift's positive feedback on his song "End of Beginning" before its official release. He recalled Swift expressing her admiration for the track, which was a gesture he appreciated. In an interview with Bustle, Joe emphasized the importance of maintaining a distinction between his character Steve from Stranger Things and his music persona to ensure the band's independent success without relying on his acting fame.
Joe Keery, also known as DJo, suggested incorporating the original version of "Heroes" in the end credits of Stranger Things 5, accompanied by a montage of characters in an animated comic book style. He believed the song's vibe aligned with the show's aesthetic, drawing parallels to previous seasons that featured Peter Gabriel's cover. Joe's creative input and musical talents have contributed to his success as both an actor and a musician, showcasing his versatility in the entertainment industry.
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