Hailey Bieber and Justin Bieber Collaborate on Playful Pimple Patches for Coachella Season
Hailey Bieber is gearing up to introduce a new product from her beauty brand, Rhode, just in time for Coachella season. Teasing the upcoming launch on Instagram, she revealed the hydrocolloid pimple patches called “Spotwear,” created in collaboration with her husband, Justin Bieber. The playful patches come in shapes like mushrooms, daisies, jelly beans, and bubbles, with more designs in the works. The Spotwear patches will be available for $16, along with limited-edition Rhode products like Peptide Lip Treatment in caramelized banana and Peptide Eye Prep in banana peel.
Hailey expressed her excitement about the trend of wearing pimple patches in public, noting that people incorporate them into their daily routines. She also shared that Justin is a fan of pimple stickers and frequently wears them. The launch coincides with Justin’s upcoming performances at Coachella, where he will headline the festival on April 11 and April 18. As he prepares for the event, Justin has been sharing behind-the-scenes clips on Twitch, discussing the importance of vulnerability and authenticity.
The collaboration between Hailey and Justin for the Rhode product launch is a blend of personal and business interests. Justin’s involvement not only supports his wife’s venture but also aligns with his own experiences and values. The Spotwear patches and other Rhode products are set to go live online on April 13, offering fans a unique and playful skincare solution.