Denver Nuggets and Ibotta Extend Strategic Partnership: A Shared Commitment to Community Impact and Growth
Ibotta, Inc., a prominent digital promotions network in North America, has announced an extension of its strategic partnership with the Denver Nuggets, which includes sponsoring the team's jersey patch. The multi-year partnership extension signifies Ibotta's deep connection to Denver, where the company originated and continues to invest. Founder and CEO Bryan Leach emphasized the significance of Denver in Ibotta's journey, highlighting the company's commitment to the city and community.
The partnership between Ibotta and the Denver Nuggets goes beyond sponsorship, with Ibotta employees actively engaging in community initiatives alongside the team. Through collaborations with organizations like Food for Thought Denver, Ibotta has supported local students by providing groceries and contributing to various local nonprofits. The "A Shot for Change" activation at Nuggets home games has raised over $250,000 for community organizations since its inception in 2023.
Lacy Ekert, Chief Commercial Officer for Kroenke Sports and Entertainment, emphasized the alignment of values between Ibotta and the Nuggets, citing Ibotta's deep roots in downtown Denver as a key factor in the partnership. The collaboration reflects a shared pride in the city and a mutual goal of supporting Denver's growth and prosperity. The extension of the partnership signifies a commitment to the community and a shared vision for Denver's future.
Ibotta, a leading provider of digital promotions for CPG brands, operates the Ibotta Performance Network (IPN), reaching millions of consumers and enabling marketers to drive sales through targeted campaigns. Since 2012, American shoppers have earned over $2.7 billion through the IPN. Headquartered in Denver, Ibotta has been recognized as a top workplace by The Denver Post and Inc. Magazine.
Kroenke Sports & Entertainment (KSE), based in Denver, is a prominent ownership, entertainment, and management group with a diverse portfolio of professional sports teams and venues, including the Denver Nuggets, Colorado Avalanche, and Colorado Rapids. KSE's commitment to sports and entertainment excellence aligns with Ibotta's dedication to community impact and local engagement. The partnership extension between Ibotta and the Denver Nuggets underscores a shared commitment to Denver's success and prosperity.