Meet Lionsgate's New Marketing Leadership Team: Amanda Kozlowski, Nasim Cambron, and Jack Teed
Amanda Kozlowski has been appointed as the President of Worldwide Marketing for Lionsgate's Motion Picture Group. She will continue to shape the studio's brand and franchise strategies, including popular IPs like John Wick, Saw, and The Hunger Games, as well as newer franchises like The Housemaid. Kozlowski will work closely with Motion Picture Group President Erin Westerman to oversee films from development to release, maintaining a strong partnership between Creative and Marketing. She will report to Lionsgate Motion Picture Group Chair, Adam Fogelson.
During her time as interim Head of Marketing, Kozlowski led successful global campaign strategies for Lionsgate hits such as The Housemaid, Now You See Me: Now You Don't, and Michael. Her work on the Michael campaign set records for trailer views and became one of Lionsgate's most successful launches. With 18 years of experience at Lionsgate, Kozlowski has a diverse background in strategy, distribution, marketing, data, and analytics. She has been instrumental in launching new business units and has held various marketing roles within the studio.
Nasim Cambron and Jack Teed have also been promoted to key roles within the studio's marketing leadership team for the Motion Picture Group. Cambron is now the EVP of Worldwide Marketing & Publicity, while Teed is the EVP of Worldwide Marketing & Creative Advertising. Both will report to Kozlowski. Adam Fogelson praised Kozlowski's talent and leadership, expressing confidence in her ability to lead the marketing team. Kozlowski, in turn, expressed gratitude for the support and collaboration within the studio, highlighting the talented individuals she works with.
Cambron has led global PR strategies for Lionsgate's successful films, including Michael, The Housemaid, and The Hunger Games franchise. Prior to Lionsgate, she was EVP of Publicity at STXfilms. Teed has been involved in creative campaigns for high-profile releases like John Wick: Chapter 4 and Now You See Me: Now You Don't. Before Lionsgate, he held creative roles at various entertainment companies. The promotions of Cambron and Teed reflect the studio's commitment to recognizing and nurturing talent within its marketing team.
In conclusion, Lionsgate's appointment of Amanda Kozlowski as President of Worldwide Marketing for the Motion Picture Group, along with the promotions of Nasim Cambron and Jack Teed, underscores the studio's dedication to fostering talent and innovation within its marketing division. The team's collective expertise and strategic approach are poised to drive successful campaigns for upcoming film releases, building on the studio's legacy of impactful marketing initiatives.