Grand Ole Opry Partners with Señorita to Introduce THC Beverages at Select Venues
The Grand Ole Opry is set to introduce THC beverages at its shows through a new partnership with Señorita. The partnership will bring Señorita, a THC margarita brand from RYTHM, Inc., to select venues within the Opry Entertainment Group's portfolio, including the iconic stage. These 12-ounce canned drinks contain 5mg of hemp-derived THC and will enhance the non-alcoholic offerings at OEG venues.
OEG's Vice President of Food & Beverage Operations, Ron Kerere, emphasized the importance of providing a top-notch guest experience by offering high-quality food and beverage options. With evolving guest preferences, the partnership with Señorita allows OEG to introduce alcohol-free beverage choices at various venues across the country. The drinks will be available not only at the Grand Ole Opry but also at Ascend Amphitheater, Ole Red, and Category 10 in Nashville, as well as other Ole Red locations in Florida and Oklahoma, and the ACL Live at The Moody Theater in Austin, Texas.
In conclusion, the collaboration between the Grand Ole Opry and Señorita will bring THC beverages to select venues, expanding the beverage options for guests and enhancing their overall experience. This partnership reflects OEG's commitment to meeting the changing preferences of its audience and providing a diverse range of high-quality offerings at its venues.