Betano Named Official Tournament Supporter for FIFA World Cup 2026™: Elevating Fan Experience with Innovation and Responsibility
Betano has secured the title of Official Tournament Supporter for the FIFA World Cup 2026™ in Europe and South America through a new partnership with FIFA. The upcoming tournament, spanning Canada, Mexico, and the United States, will feature 48 teams competing for the prestigious title, making it the largest FIFA World Cup™ to date. This collaboration marks the third time Betano and FIFA have teamed up, with Betano previously supporting the FIFA World Cup Qatar 2022™ and the FIFA Club World Cup 2025™.
FIFA's Chief Business Officer, Romy Gai, expressed excitement about Betano's involvement, highlighting the company's dedication to sporting integrity and engaging fans. George Daskalakis, co-founder and CEO of Kaizen Gaming, the parent company of Betano, emphasized the significance of this partnership in solidifying Betano's reputation as a trusted global brand for responsible online sports betting. The focus is on delivering an innovative and secure experience for fans during the FIFA World Cup 2026.
As an award-winning operator, Betano aims to provide fans with a safe and enjoyable experience during the tournament. Fans will have access to responsible gaming tools to manage their finances and time effectively, along with round-the-clock customer support. Additionally, Betano is planning various fan engagement activities in Europe and South America to enhance the FIFA World Cup 2026 experience for supporters.
In conclusion, Betano's partnership with FIFA for the FIFA World Cup 2026™ underscores its commitment to promoting responsible sports betting and engaging fans in a thrilling and secure environment. With a focus on innovation and customer satisfaction, Betano aims to elevate the fan experience during the tournament and strengthen its position as a leading global brand in the online sports betting industry.