Phoenix Suns and Mercury Media Rights Partnership: Elevating the Fan Experience Until 2030
The Phoenix Suns, Phoenix Mercury, and Gray Media have announced a multi-year extension of their media rights partnership, ensuring that fans can continue to enjoy free over-the-air broadcasts of Suns, Mercury, and Valley Suns games in Arizona until 2030. This partnership also introduces a new digital streaming option through Arizona’s Family, making it the first time that both NBA and WNBA games are available to fans through a single broadcast partner for both over-the-air and streaming platforms. The extension underscores the commitment to providing fans with access to games and enhancing the overall sports media experience.
The collaboration between the Suns, Mercury, and Gray Media aims to prioritize the fans by making games easily accessible across Arizona. The partnership focuses on offering free over-the-air broadcasts of Suns and Mercury games on Arizona’s Family, ensuring that millions of fans in the state can watch the games without any barriers. Additionally, the launch of the Arizona’s Family Sports (AZFS) app will provide fans with direct-to-consumer streaming platforms, Suns+, and Merc+, offering a comprehensive viewing experience for supporters of both teams.
Since the inception of the partnership in 2023, the Suns and Mercury have seen significant growth in viewership and engagement. By moving their broadcasts to Arizona’s Family, the teams have reached a broader audience, resulting in a substantial increase in ratings and viewership. The commitment to offering free access to games has resonated with fans, leading to a positive response and strong viewership numbers for both the Suns and Mercury broadcasts. The extension of the partnership reflects a shared vision to elevate the fan experience and provide diverse viewing options for supporters.
The transformative partnership with Arizona’s Family underscores the commitment to revolutionizing the fan experience by introducing innovative initiatives and enhancing the overall game-day experience. From offering affordable meal options and premium culinary offerings to creating exclusive VIP lounges and dining clubs, the focus is on providing fans with a memorable and immersive experience. The partnership with Arizona’s Family has not only expanded the reach of Suns and Mercury games but has also set a new standard for local sports coverage and fan engagement.
In conclusion, the extension of the media rights partnership between the Phoenix Suns, Phoenix Mercury, and Gray Media signifies a continued commitment to putting fans first and shaping the future of sports media. By offering free over-the-air broadcasts and introducing digital streaming options, the partnership aims to enhance the fan experience and provide fans with diverse viewing opportunities. The collaborative efforts between the teams and Arizona’s Family have resulted in increased viewership and engagement, setting a new standard for local sports coverage in Arizona.