Music Industry Buzz: Ariana Grande's New Music Video Premiere, Ed Sheeran's U.K. Dominance, Hilary Duff's Aperol Sponsorship, and BLACKPINK's Milestone Achievement

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Music Industry Buzz: Ariana Grande's New Music Video Premiere, Ed Sheeran's U.K. Dominance, Hilary Duff's Aperol Sponsorship, and BLACKPINK's Milestone Achievement

Ariana Grande has revealed that the music video for her latest single, "hate that i made you love me," will premiere on Monday at 11 a.m. ET. A teaser clip shows her in a car with a distressed-looking driver, with a snippet of the song playing in the background. The full song will be released on Friday.

In a recent interview with Variety, Cynthia Erivo, Ariana's co-star in Wicked, shared that their friendship was doubted during press tours for their projects. However, Cynthia emphasized that they are indeed close friends and still communicate regularly through text messages.

Ed Sheeran has been named the most-played artist in the U.K. for the eighth time in 11 years. His music is played an average of 574 times per day across radio, TV, and public spaces, showcasing his enduring popularity in the music industry.

Hilary Duff's song "Adult Size Medium" references Aperol, and now the orange apéritif is an official sponsor of her upcoming lucky me tour. Fans attending select tour venues will have the opportunity to enjoy Aperol Spritz Day Club pre-show experiences, and those over 21 can enter to win tickets to the show through a special promotion.

BLACKPINK's dance video for "How You Like That" has surpassed 2 billion views, marking their third video to achieve this milestone after "Kill This Love" and "DDU-DU DDU-DU." The group continues to captivate audiences with their impressive online presence and global popularity.

In conclusion, the music industry is abuzz with exciting updates from artists like Ariana Grande, Ed Sheeran, Hilary Duff, and BLACKPINK. From new music releases to record-breaking achievements, these artists are making waves and captivating fans worldwide with their talent and creativity.