Oreo x BTS Collaboration: Limited-Edition Cookie Celebrating 13th Anniversary
Oreo has teamed up with the popular K-pop group BTS to introduce a limited-edition cookie with a unique flavor. This special cookie features purple shells, inspired by the band's signature color, and a sweet creme filling that mimics the taste of hotteok, a traditional South Korean dessert. The collaboration celebrates BTS's 13th anniversary and includes 13 custom cookie designs, each representing a different aspect of the group and their fans.
The partnership with Oreo marks BTS's first global snack collaboration, and the band expressed their excitement about working with the iconic brand. The special edition cookies will be available in over 80 countries, with online presales starting on June 1st and retail availability beginning on June 8th. Fans can also participate in a digital fan experience by scanning a QR code on the packaging to send a message to BTS, aiming to create the largest collective digital love letter in the world.
The Oreo x BTS collaboration brings together two beloved brands to create a unique and special treat for fans around the world. Don't miss your chance to taste this limited-edition cookie and join in the celebration of BTS's milestone anniversary.