Prince William and Cate Blanchett recently visited Colorifix, a company working towards a more sustainable fashion industry. The company uses innovative technology to create natural dyes, reducing water and harmful chemicals typically associated with dying. Colorifix, a 2023 Earthshot Prize Finalist, partners with fashion brands like H&M and Pangaia. William and Blanchett were shown the process of identifying natural colors and attaching them to fabric, saving water, energy, and carbon emissions. The Earthshot Prize aims to find solutions to environmental problems and will hold its 2026 event in Rio de Janeiro, Brazil.
Source: https://people.com/prince-william-teams-up-actor-cate-blanchett-sustainability-fashion-11757840