The upcoming CBS music competition The Road will follow a dozen rising country artists as they navigate the challenges of life on tour, premiering this fall on CBS and Paramount+. The series will showcase the inner workings of being a touring country artist, as artists open for Keith Urban at various venues across the U.S. Viewers and live audiences will help decide which artists advance to the next city on the tour. Executive producers Blake Shelton and Keith Urban emphasize the importance of touring in country music, with Urban calling it a calling rather than a job.
Source: https://www.billboard.com/music/country/cbs-the-road-artists-open-keith-urban-1236007312